Healthcare + Clinics + Local SEO
Digital Growth for Famphy Family Clinics
How a modern chain of clinics boosted their local presence, increased appointments, and improved patient engagement through digital transformation.
About the Client
Famphy is a chain of neighborhood family clinics offering multi-specialty services with a tech-first approach. Their goal is to deliver accessible, reliable, and trusted healthcare for families in Bangalore communities.
Key Challenges
- Inconsistent online presence across locations.
- Low visibility in Google Maps and local SEO.
- Poor website structure and conversion flow.
- Limited digital lead generation beyond referrals.
Our Strategy
- Optimized Google Business Profiles with local targeting and high-quality photos.
- Created SEO-rich content on parenting, wellness, and elder care.
- Added doctor bios, specialties, and location pages with maps and reviews.
- Set up WhatsApp for appointment bookings and automated reminders.
- Improved website speed, mobile usability, and booking funnel.
- Launched social media campaigns targeting families within 5 km of each clinic.
Results & Impact
- +70% increase in total website traffic (majorly organic).
- 2x Google Profile engagement—calls, bookings, and directions.
- +30% direct bookings via WhatsApp and website forms.
- +5x increase in positive patient reviews across platforms.
- Improved trust, repeat visits, and community presence.
